Normally when I do my blogs on the Women’s World Cup, I mostly focus on the positive as the excitement builds up. Nevertheless I can’t avoid talking about the negative in women’s football that has happened in the last four years.
Women’s football has always been know to be a victim of sexism; always second-fiddle to the men. Nevertheless the last four years has seen a lot more awareness, activism, disputes and even legal battles involving national teams. Those of you who’ve read my previous 2023 WWC blogs have learned about the disputes involving national teams from Canada, the US and Spain. In the past four years other national teams have had disputes and achievements. Additional achievements include the Australian women’s team achieving better revenue distribution and equal accommodations as the men as well as 12-months maternity leave and Ireland achieving equal pay and equal tournament bonuses in August 2021. In addition, the 2027 Women’s World Cup will be the first WWC where player bonuses will be equal to that of the men.
Continuing problems include: England’s FA saying on July 3rd that England’s team will not receive bonuses for their performances within the tournament; the Jamaican women’s team not receiving enough financial support; Nigeria’s team being denied player bonuses for this Women’s World Cup as well as manager Randy Waldrum being denied more than a year’s pay; and South Africa’s team denied tournament bonuses from their Federation. The issues don’t end with equal pay. Most recently, Zambia’s coach Bruce Mwape was accused of sexual misconduct. I’m sure he’s not the only national coach guilty of it.
No question the issues of sexism are a problem with women’s football. The equal pay is a big challenge. Of course we shouldn’t forget that football is one sport with one of the biggest histories of sexism. Look at the men in football. They’ve always been on top of the world. Women, however, have a history of being forbidden to play football even up to the early-70’s. It isn’t until the start of women’s lib in the 70’s that breakthroughs for women happened, including sport. It was the 1980’s that more women’s national teams started forming and it was only until 1991 when women got their first Women’s World Cup. Sexisms like the lack of equal pay and the lack of attendance are examples of the slow drive to include women in the sport. That’s why I see events like the Women’s World Cup as ways to improve the sport of women’s football. Hopefully in the future, women’s football will be as much of a phenomenon as men’s football.
My next group of focus is Group G. This is one group consisting of one team that’s one of the traditional favorites and three other teams that are working to build their strength on the world stage. Two are nations who have two of the most legendary men’s teams and are now just starting to take their women seriously:

-Sweden (3): Sweden is one team that has to be one of the most underrecognized great teams. They’ve competed in every WWC since it started and finished in the Top 3 in four of the previous eight. That’s half the Women’s World Cups! They’ve also qualified for the Olympic tournaments every time since it started in 1996 and have won two silver medals. Even now the Blågult are a team that should not go overlooked.
The team is coached by Peter Gerhardsson who has coached the team since the 2017 Women’s Euro. The team is full of top-notch players like forward Sofia Jakobsson, midfielders Caroline Seger and Kosovare Asilani, and defender Linda Sembrant. Notable wins they’ve had in the last 12 months have been to China, France, Portugal and Switzerland. They’ve had draws to Germany, Spain and Norway, and they’ve has losses to Denmark and England. Chances are Sweden can prove itself to be a top contender at the Women’s World Cup and could just achieve its first-ever win. Only time will tell.

-South Africa (54): South Africa is a team that’s just starting to make waves in women’s football. France 2019 was the very first WWC for Banyana Banyana. The women have previously completed at the 2012 and 2016 Olympic Games. At the Africa Women’s Cup of Nations, South Africa finished runner-up in 2018 and won in 2022! They come to Australia/New Zealand ready to prove their abilities.
The team is coached by Desiree Ellis who has coached the team since 2016. The team consists of players who play for teams in leagues in Europe, the US, Mexico and South Africa’s own SAFA Women’s League. Notable wins in the last 12 months include Morocco and Costa Rica. They had a win and a loss to Zambia. Other losses include to Brazil, Australia and Serbia. The stage is set at this Women’s World Cup as a chance for South Africa’s women to be better than most people expect.

-Italy (16): It’s kind of funny that lately in the year after the Men’s World Cup in which Italy fails to qualify, Le Azzurre end up qualifying for the Women’s World Cup! Italy started as a top European team in women’s football when the Women’s World Cup and the Women’s Euro were just starting out. As the boom in women’s football happened in the 21st century, Italy was slow to catch on, missing tournaments or having low results. They’ve shown recent improvements lately. In France 2019, they got as far as the quarterfinals, but failed to make it past the group stage in Euro 2022.
Italy is coached by Milena Bertolini who has coached the team since the 2017 Women’s Euro. Most of the team plays for teams that are part of Italy’s Serie A Femminile. In the past 12 months, they’ve had key wins against New Zealand, South Korea and Romania. Their one draw has been to Morocco and they’ve endured losses to England, Brazil and Belgium. Australia/ New Zealand 2023 could be the place for Italy to prove to be a better team than most anticipate.

-Argentina (28): Argentina’s men are now on top of the world. This is something the women can only dream of right now. This is only the fourth Women’s World Cup La Albiceleste have ever qualified for. Argentina had a weak start in women’s football on the international stage. They were in the 2003 and 2007 Women’s World Cups and at the 2008 Summer Olympics. In all three cases, they lost all their group play games. Recently as South America has been making bigger improvements in women’s football, Argentina has improved too. They’ve finished third at the last two Copa America Femenina’s, finished runner-up at the 2019 Pan Am Games and they competed in France 2019 where they had two draws and a loss.
The team has been coached by German Portanova since 2021. The team play for teams in a mix of leagues in Spain, the US, Mexico, Brazil and Argentina’s own Campeonato Femenino. In the past 12 months, they’ve achieved wins against Peru, New Zealand and Chile. They had a win and a draw against Venezuela and a draw against Poland. They’ve also endured losses to Spain, Canada and Colombia. The Women’s World Cup is another opportunity for Argentina to improve as a team and possibly go further than expected.
My Prediction: It’s no sweat to predict Sweden as one of the qualifiers. The other three are a bit of a challenge. I’ll take a risk and say Argentina.
And there you go. That’s my look at Group G of the 2023 Women’s World Cup. Crazy how the games will be contested at times when most of us will be sleeping. I’m sure there are some night owls willing to stay up and watch!
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